Hurra Communications is a specialist in Keyword Marketing, technically and qualitatively to the highest standards: Every campaign is setup and run by a Google certified project manager and optimised down to the keyword level for each search engine.

We follow a multidimensional campaign structure and optimise to meet the targets set by our customers (CPO/ CPL/ ROI, and by product category) based on detailed analysis of search strings and sales basket data.

All our SEM campaigns are monitored and optimised daily by our project managers for things ranging from budget expenditure to an individual keywords performance. A continual part of campaign optimisation involves the responsible project manager adding new keywords to the keyword list based on search query analysis, and thus building an ever more efficient campaign. The analysis of our customers sites and advice on improving their shops and web pages is all part of our service.