Thomas Nething

Director of Business Innovation
SUMMARY
Thomas Nething is Director of Business Innovation, merging technology, data, and creativity to achieve measurable marketing impact. Focused on AI-driven campaigns, GEO-optimization, and the development of AI agent processes, he shapes the next evolution of performance marketing.

Autorenprofil

Strategy & vision

From IT clerk to SEO expert, from digital marketer to business innovator: Thomas combines technology, data and creativity to achieve measurable marketing success. As Director of Business Innovation, he develops strategies and tools that make companies and brands fit for the next evolutionary stage in performance marketing. In doing so, he is driving the transformation from traditional approaches to future-proof solutions that see technological change as an opportunity.

Focus & expertise

His focus is on designing AI-driven campaigns, geo-optimization for large language models (LLMs) and developing efficient AI agent processes. Thomas has profound expertise at the interface between IT and marketing, which enables him to translate complex technical innovations into tangible business benefits. With his focus on innovation and automation, he is the central driving force behind the future-oriented orientation of hurra.com™ and its customers.

Beiträge

Our partners

Adjust certified solutions partner
Criteo Premium Partner
IAB Europe Transparency and Consent Framework Registered Vendor
channable bronze partner
Meta Business Partner
Google Partner Badge
Microsoft Advertising Elite Partner